To launch HBO’s Dune: Prophecy at NY Comic Con, we brought fans face-to-face with one of the universe’s most powerful and mysterious forces: the Bene Gesserit Sisters.
To channel their legendary power, we created a first-of-its-kind sonic experience, narrated by Emily Watson, where fans surrendered mind and body to the Sisters’ control. Using "the Voice," their iconic ability to command with a single word, the Sisters issued personalized orders that participants couldn’t resist.
Fans faced high-stakes trials inspired by the show, moved through a sea of 100 robed Sisters, and, if they proved worthy, earned their initiation and received a replica of the Reverend Mother's ring.
A cutting-edge soundscape made the experience feel truly otherworldly. Hidden mono-point directional speakers delivered commands only you could hear, while deep-frequency tones subtly warped perception, shifting movement and space in ways never seen or heard before.
To launch the brand new streaming service for CBS Viacom and positioning it as a major competitor to the likes of Disney+, Netflix and Peacock, we embarked on a Journey to the Peak.
The campaign kicked off during the Super Bowl across consecutive commercial breaks declaring:
This is Peak Streaming
Connecting people. Uniting the world. That's United Airline's ethos. And as official sponsor of the TCS New York City Marathon, they have the opportunity to do just that. This year, Million Miler Minerva Tanag flew from Guam to NYC to run her 15th marathon. It was also her last. United followed her journey – then made it even more spectacular. We brought Minerva's friends and family from around the globe to the finish line to cheer her on. This is her journey.
The World's First Pinterest Yard Sale
Over four days, we traveled 690 miles up the World's Longest Yard Sale, spray painted worthless items, and resold them all for a profit in the First Ever Pinterest Yard Sale.
CCO: Kerry Keenan
ECD: Menno Kluin
CDs: Sam Shepherd, Frank Cartagena
Copywriter: Lauren Cooper
Art Director: Erika Kohnen
Design Director: JC Pagan
Digital Design: Aliza Adam, Alex Miller
Design: Brian Gartside, Lynne Yun
Biofreeze is an outlier in the crowded pain-relief marketplace – they’ve been available only through medical professionals like physical therapists for 25 years. In 2018 the brand became available over the counter for the first time.
We created a campaign that helped them maintain their premium status while introducing them to new consumers in a bold, meaningful, design-forward, and category-breaking way:
Biofreeze is the secret weapon for beating your best.
Accenture is consultants, strategists, marketers, and more, but they believe success is more than a business’ bottom line – it’s also measured on diversity and inclusion, company culture, sustainability and beyond. They call it 360° Value, and it’s about creating a positive impact for clients, employees and communities.
We brought that idea to life as bubbles floating through the world and changing the way we see it, backed by another piece of re-imagination: a track created in partnership with Photay and Madison. The full version is now available on Spotify.
The biggest hits, the hardest falls, the greatest underdogs stories are only on DAZN. That's why this fall, forget about Football Season, it's #FightSeason.
The campaign launched during Sunday Night Football with this :60s spot aimed at fight fans and football fans alike.
This Earth Day, Absolut became Planet Earth's Favorite Vodka, recommitting itself to sustainability efforts big and small, including going straw-free company-wide. For the announcement, we created this six-foot-tall piece made of more than 60,000 plastic straws saved from the landfill, turning waste into wonderful.
Andy and Lloyd are professional painters, but they don't use the same professional paint tools. Time and time again, Lloyd learns the hard way that there's nothing like a Purdy.
ECD: Menno Kluin
CD: Sam Shepherd, Frank Cartagena
Copywriter: Lauren Cooper, Fanny Josefsson
Art Director: Erika Kohnen, Ilana Wolstein
The rivers of Southeast Asia are crawling with deadly contaminants. Invisible to the naked eye, these dangers harm the local children who depend on the rivers for everyday life. We brought them to life through an educational VR game that taught the kids how to fight back.
ECD: Menno Kluin
CDs: Frank Cartagena, Sam Shepherd
CW: Lauren Cooper
AD: Erika Kohnen
Would you buy a house without seeing it first?
Bravo’s new show, Buying It Blind, challenges people to do just that. We asked people across the country if they would do the same with house-sized billboards.
